Not every company needs a full-time CMO, but all benefit from the strategic planning, advising, and execution a chief marketing officer brings to the table.
At least not full-time
Not every company needs a CMO.
Without the full-time commitment.
Bring a CMO onto your team.
A Fractional CMO is an experienced marketing executive who joins your leadership team on a part-time basis, providing high-level strategic direction without the cost of a full-time hire. This role allows businesses to tap into expert marketing insights, drive growth, and align sales and marketing efforts, all while maintaining flexibility in their operations. Retain a seasoned Fractional CMO to bring executive-level strategy and leadership to your marketing efforts, tailored to your unique business needs.
CMO REPRESENTATION
01
Brand transformation is the process of realigning your company’s verbal and visual identity to create a cohesive, consistent brand architecture that resonates with your target audience. This transformation strengthens your brand's presence in the market by ensuring that your messaging, design, and core values are unified across all touchpoints. The result is a powerful, enduring brand that drives recognition, trust, and long-term growth.
BRAND TRANSFORMATION
02
Sales-marketing alignment is the process of resolving friction between sales and marketing teams to ensure seamless collaboration and shared goals. By aligning their efforts, businesses can enhance customer acquisition, boost retention rates, and drive overall revenue growth through more effective and cohesive strategies. This alignment maximizes the impact of both teams and improves business outcomes.
SALES – MARKETING ALIGNMENT
03
Tap into a pre-vetted marketing team for one-time or ongoing projects in various marketing areas such as content creation, AI implementation, marketing tech stack optimization, customer journey mapping, annual budgeting, 12- to 24-month strategic planning, Wix websites, HubSpot automation, and more.
CUSTOM CONSULTING
04
Transform your business with top-tier strategic marketing, getting what you need, when you need it. Worry less, achieve more.
At KJS, our mission is to empower start-ups, scale-ups, and small to mid-sized private enterprises with marketing strategies and action plans that catalyze growth and build foundational marketing capabilities.
Many consulting firms push costly monthly minimums and long contracts that small businesses can't afford. They often lock companies into contracts filled with upselling and vanishing hours, missing the full marketing picture. No matter how often you meet or how large the contract, they feel like outsiders who don't really understand your needs.
For startups, scale-ups, small to mid-sized, or family-run businesses, hiring a full-time CMO might not be the best use of their limited resources. Financial fluctuations make it impractical to commit to substantial, long-term financial commitments. Effective marketing should scale with growth, with tangible deliverables starting as soon as possible.
Enter: K. Johnson Studio. We help businesses without a fully developed marketing department create a sustainable path forward, ensuring marketing supports their success. We do this by committing a strategic marketing executive to join your team, in a fractional position, to drive growth from within at a price point your business can afford.
As the business grows or the needs change, the fractional CMO can tap our team of pre-vetted subject matter experts and doers - in web design, content, social media, videography, and more - to get things done.
In the end it's about this: helping you enjoy the fun that comes along with a growing business.
Worry less and achieve more with K. Johnson Studio.
80%
Of customers say experience is just as important as products.
Source: Salesforce
2.5x
How much more likely high performing teams are than underperformers to have implemented AI.
Source: Salesforce
15%
More annual profit for companies that tailor their offerings to buyer segments.
Hanover Research
26%
Increase in marketing effectiveness when marketers are aligned with their sales team.
Source: HubSpot
Result-Driven Approach to Marketing
As the first marketing hire and subsequent head of marketing, Kimberly designed, created, and led a startup marketing department with strategic sales alignment to four years of 2X growth.
Award-Winning Marketing
The American Marketing Association of Iowa has recognized her work with 1st place awards in Branding and Special Events. Additional, Kimberly was recognized as the 2024 Marketing Executive of the Year for her exceptional work as the chief marketing officer of a New York City-based smart building technology company.
40 Under 40
LEDs Magazine, a leading industry publication, recognized Kimberly for her professional and marketing leadership by naming her to their inaugural 40 Under 40 professionals to watch list.
Excellence in Client Service
"From day one, Kimberly asked insightful questions and provided different perspectives on our business problems. She's quickly become my trusted advisor and a key member of our team." - Bryan E., CEO & Founder
Experienced, award-winning expertise for your company.
The team at K. Johnson Studio has worked on brands and for companies ranging from retail to CPG to B2B to tech and beyond.
